Author Archives: Alexandra

Content Marketing is Context Marketing | Winslow Marketing and Design

Content Marketing is Context Marketing

Content marketing is all the rage right now, but what does it mean to small businesses? Simple: put your product in the context of customers’ lives.

Food for Thought 1-31-15 | Winslow Marketing and Design

Food for Thought: Puppy Commercial, Content Marketing Data, Social Media for Authors

This week’s headlines in marketing news: social media tips for authors, a new Budweiser puppy Superbowl commercial, data and content marketing strategy, etc.

Be Careful on Social Media | Winslow Marketing and Design

Be Careful on Social Media

An author just posted her kid’s whole ID card in my social media feed. Here’s why and how you should be more careful than that on social media, IMHO.


A Boston-area digital marketing consultant offering web design, business writing, social media, and digital marketing services for authors, small businesses, public speakers, and other organizations.